Nuova Cuba.
An institutional website for a consulting firm that bridges Italian companies and the Cuban market, built to convey seriousness, explain its services clearly and generate qualified B2B inquiries.
We built a digital bridge between Italy and Cuba: a website that inspires the confidence an investor needs before taking the first step into a new market.
Nuova Cuba advises Italian SMEs that want to explore, connect and invest in the Cuban market, with offices in Mantova, Havana and Pinar del Río. Their audience is entrepreneurs and decision-makers, so the website had to look institutional, credible and precise from the very first screen.
We designed an editorial, minimalist visual identity inspired by both countries, and structured the offer into three progressive packages — Explore, Connect and Invest — with transparent starting prices and a clear comparison, so each company can identify at a glance where to begin.
Beyond the commercial pages, we built the 'Osservatorio Cuba', a content section that summarizes the economic reforms opening the country to private initiative and foreign investment. It positions the brand as an authority and supports organic search, while contact forms and WhatsApp turn that interest into qualified inquiries.
Tech Stack
Key Features
Explore, Connect, Invest
Three progressive packages, from market analysis to partner search, business matching, franchising and joint ventures, presented with clear starting prices to qualify leads from the first visit.
"Consulting services to invest in Cuba"
Osservatorio Cuba
A content hub that walks visitors through the reforms reshaping the Cuban economy since 2021, building trust and attracting organic traffic from companies researching the market.
"A digital presence as serious and reliable as the relationships Nuova Cuba builds between Italian and Cuban businesses."
Institutional & Editorial
Generous white space, refined typography, a palette inspired by the Italian and Cuban flags and a dark mode, giving the brand the tone of a high-level consultancy.
"The reforms of the new Cuba, explained"
" Very professional and fast. They advise the client at every step, and their rates are below market prices. "
Why It Works
Service Packages
A tiered pricing structure with side-by-side comparison that helps companies choose the right level of support.
Economic Observatory
Curated content on Cuban reforms and sectors that positions Nuova Cuba as a reference for Italian investors.
Opportunities Section
A dedicated space to present emerging business opportunities and spark first conversations with prospects.
B2B Contact Channels
Inquiry forms with business email, direct WhatsApp and contact details for each office in Italy and Cuba.
Light & Dark Mode
A theme switcher that keeps the brand's elegance intact in both modes, on any device.
GDPR Ready
Privacy and cookie policies and consent on forms, as required for a company operating in the European Union.
